Author Profile

Hello, friend! If you are here, then it’s clear that something has piqued your interest. It’s either books or my name. Whatever be the reason, a very warm welcome. ๐Ÿ™‚

Asha here!

asha seth

An alto-phobic who wants to go cliff-jumping someday.ย A reader who also writes.ย Tolstoy, Marquez, & Bukowski admirer. Someone who believes life’s got to be insane crazy to be able to survive. ๐Ÿ˜› Also someone, who believes that the world would have been absolutely incomplete without BOOKS and DOGS! If you too agree, then we are going to be the best of friends. ๐Ÿ˜‰ I am someone who is a lover of books, travels, wine, and all things fine! By profession, I am a full-time Advertising Creative Director. For you that means someone who writes and directs ads to sell products. In my free time, I love to daydream about books.

I started blogging in 2012. This blog is my baby. It was felicitated with the BEST INDIAN BOOK BLOG AWARD in mere 4 years of its existence, by biggies such as Gulzar Sahab, Gul Pang, among others on the jury. I am one of top 10 book bloggers in India and that is something that gives me the kick on odd days. I enjoy attention of 12k followers on IG, 15k followers on my blog, 50k on Amazon, and 30k (Twitter, Tumblr, LinkedIn, Whatsapp). Guess it’s safe to say that that makes me a Book Influencer. Yay!

You can visit my review policy page for information on requesting book reviews.

Guess, it’s pretty clear by now how much I love books, and that’s what you’ll mostly find here. Apart from bookish content, you’ll also find my other works such as poetry, short stories, tips on writing and blogging, travel and photo blogs. I hope you enjoy all of it.

Drop a hello or say something funny. I’d love to receive your messages(I’m a sucker for handwritten ones). Here’s where

A very warm welcome to my world. Have an awesomeย day ๐Ÿ™‚

Love, Asha โค