Awarded ‘India’s Best Book Blog’
Our editorial features bring you the best of the publishing world.
Book Marketing & Publicity Agency for Authors in India
Every Author Deserves to be Discovered.
Every Book Deserves to be Read.
15Years. 300+ Books Marketed. 200+ Authors.
Since 2012, MissBookThief has been helping authors and publishers turn books into discoverable brands. From first-time authors to established ones, we build tailored marketing campaigns for books. We’ve worked with publishers like Penguin India, Harper Collins, Rupa Publications, etc. and built 300+ books into popular brands.
Our Book Marketing & Publishing Support Services
Designed to amplify discoverability and reach, our customized marketing campaigns support multiple channel audience engagement.
Digital Marketing
Social media to
Youtube marketing, we have it all!
Editorial Services
Book editing, translations, & designing, to polish your MS
Author Branding
Branding strategies to create a unique online identity.
Amazon Marketing
Insight-based campaigns
for Meta, Google, Youtube, etc.
Media & PR
Strategic press releases for personal brand management
UGC Marketing
A community of 300+ influencers to
help market your book
Latest Book Marketing Projects
Client Testimonials
Asha Seth – Founder & Book Marketer
Fifteen years ago, a humble book blog started with a simple desire – a lifelong love for books and to share that joy with others. Birthed in a small studio apartment in Mumbai, MBT soon became a trendsetter. The literary start-up has grown into a thriving community, bringing authors and readers together through the shared love of storytelling.
Today, MissBookThief proudly stands out as one of India’s trusted platforms for book marketing and author branding while remaining rooted in the same authenticity that inspired its inception. An author herself, Asha has led the reins of the agency through years of humane and strategic handholding for debut authors, self-published authors, and established names in the literary community.
Recognized for her initiatives, Asha has been awarded the prestigious ‘Best Indian Book Blogger’ award by Indiblogger and ‘Inspiring Indian Bloggers’ by Crossword. Featured in Business Standard, Tribune India, ANI, The Hindu, etc. She remains dedicated to her cause #HarGharReader. Author of 2 Poetry Collections – Deodar ke Phool (2023) & The Color of Us (2025)
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